Web AR

Explore limitless possibilities with Web AR

Wave goodbye to clunky app downloads—Web AR makes instant, mind-blowing experiences just a tap away. No apps, no hassle. Just pure, immersive magic that turns your brand into an unforgettable adventure, ready to explore through any web browser.

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What makes Web AR incredible?

Web AR smashes the barrier between creativity and convenience. It’s AR without the faff—just click a link and dive in. No apps, no downloads—just instant, shareable moments that blend AR filters with the power of hyperlinks. The result? Boosted click-through rates, a smoother customer journey and content people can’t wait to share. Whether it’s mind-blowing product showcases, epic storytelling, or gamified adventures, Web AR puts your brand front and centre—right where it belongs.

How can we make Web AR work for you?

Product Visualisation

Show off your products like never before—right in your audience’s space. Let them rotate, zoom and explore from every angle. More clarity means faster buying decisions. Simple.

Interactive Portals

Why tell when you can show? Take your audience on an immersive 360° brand journey. Think virtual showrooms, behind-the-scenes tours, and exclusive product launches—all just a click away.

Gamified Experiences

Turn your campaigns into pure fun with branded quizzes, puzzles and mini-games. Gamification drives more shares, repeat engagement, and bonus points when paired with reward-based competitions.

Visual Try-Ons

Let your audience try before they buy—virtually, that is. From sunglasses and sneakers to makeup and jewellery, Web AR try-ons help customers make confident decisions while reducing returns.

AR-Powered E-Commerce

Turn browsers into buyers with Clickable Web AR. Let users explore 3D product models straight from an ad, rotate them for a closer look, and click a call-to-action (CTA) to add to basket—no interruptions. Integrated QR codes even let in-store customers explore more product features or unlock exclusive deals in seconds.

The Result

Web AR blends jaw-dropping creativity with real-world impact. Whether you’re aiming for viral reach, better conversions, or unforgettable brand moments, it’s the secret weapon for brands who dare to be different. Let’s help your audience explore, engage, and buy—seamlessly.

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Why Playbound?

Because we’re not just another studio—we’re your biggest champions. Here’s why brands love working with us:

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A Human Touch:

AR doesn’t need to feel complicated. We keep it simple, fun, and collaborative, making sure you’re as hyped about the process as the final result.

Bespoke Solutions:

No cookie-cutter campaigns here. Everything we build is crafted from scratch to match your brand’s DNA—unique, bold and unforgettable.

Agility Meets Innovation:

Big agencies can feel slow. Smaller ones can lack punch. We hit the sweet spot—fast-moving but loaded with the tech and talent to deliver at scale.

Partners for the Long Haul:

We’re in it for the long run. From launch day one to long-term campaign success, we’ll stick around to make sure your Web AR keeps delivering results.

Results, Not Just Demos:

We’re all about impact. While others focus on pretty visuals, we focus on what matters—clicks, conversions and real-world results. Let’s make magic that matters.

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Case studies

Proof is in the play

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Harry Potter X Broadway Licensing

Web AR

In 2024, Broadway Licensing's annual catalogue will feature “Harry Potter and the Cursed Child” on its front cover. The cover, adorned with a minimalistic depiction of the Time Turner, incorporates AR to enhance the reader's experience. Pointing a camera at the image triggers a 3D Time Turner that spins, emits sparks and smoke, and reveals a message about the play. A randomizer then assigns readers to one of the four Harry Potter houses, creating a unique collector's item.

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Arts Gateway MK X AFU.PC

Web AR

The Advanced Factory Unit Painting Club is a cutting edge project working with Arts Gateway and the local artist residents of Arts Central. They wanted to create the world's first AR Art Gallery so using LiDAR and 3D scanning technology we recreated the real world Gallery in 3D. We then created a WebAR experience which allowed the user to place the 3D gallery in their environment, meaning that their work could be experienced anywhere in the world.

Got questions?

How is Web AR different from Social AR?

While Social AR is embedded in social media apps, Web AR works directly through web browsers. It’s perfect for campaigns that need wider accessibility and can be accessed with just a few clicks from a link.

What devices support Web AR?

Web AR works on most modern smartphones and tablets with a camera and an internet connection. No app, no problem.

Can I track engagement and performance?

Absolutely. We integrate analytics so you can measure key metrics like clicks, interactions, and conversions.

Do users need a specific browser to access Web AR?

Most Web AR experiences are compatible with modern browsers like Chrome, Safari, and Edge. We’ll ensure your campaign runs smoothly across the board.

Can I link Web AR to my website?

Yes! Web AR is perfect for integrating into your website, marketing emails, or QR code campaigns for seamless engagement.

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Let’s build your AR experience

Ready to unlock the full potential of Web AR? It’s time to create experiences that captivate, engage, and convert.

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